Hey! I 'm Keerthi 👋
A full-stack creative passionate about blending functional code with captivating visuals to build modern web experiences and tell compelling stories through video.
My Journey
My creative path began behind the lens and in the edit suite during my college days. I was captivated by the power of visual storytelling, spending hours crafting narratives through short films and dynamic ad campaigns. This foundation in VFX and video editing gave me a unique perspective – understanding how to capture attention and communicate ideas effectively through visuals.
As I helped clients with video content, I often saw the need for a stronger online presence. This sparked my interest in web development and digital design. I taught myself to code, initially focusing on turning designs into clean, functional websites. My background in visual arts meant I naturally gravitated towards creating user-friendly, aesthetically pleasing interfaces that truly represent a brand.
Today, I blend these skills daily. Whether I'm building a custom web application, designing a landing page, or cutting together a promotional video, my goal is always the same: to help businesses and individuals translate their vision into a compelling digital reality. It's a journey from pixels on a timeline to pixels on a screen, and I love every step of it.
What I Bring to the Table
Web Design & Development
Crafting responsive, modern websites from concept to deployment. I focus on clean code, intuitive user interfaces, and performance, primarily using React, Next.js, and Tailwind CSS to build scalable and maintainable applications.
Video Production & Editing
From commercials and social media reels to short film sequences, I bring stories to life. Expertise in Adobe Premiere Pro, After Effects, and VFX tools allows me to deliver polished, impactful video content that resonates with your audience.
Digital Strategy & Consulting
Beyond building, I help you think about your online presence. This includes advice on basic SEO, user experience improvements, and leveraging digital platforms to help your brand or project gain visibility.
Visual Storytelling & Design
Leveraging my background in visual arts and design principles to create compelling digital experiences. This includes graphic design elements, UI/UX considerations, and ensuring visual consistency across all platforms.
My Toolkit
Here are some of the technologies and tools I work with regularly:
Constantly learning and exploring new tools to build better things.
How I Work
Understand & Plan
Deeply understanding your vision, goals, and audience is the first step. We'll define the scope and create a clear roadmap.
Design & Build
Translating ideas into tangible designs and then bringing them to life with clean, efficient code or compelling video edits.
Review & Deploy
Iterative feedback, rigorous testing, and smooth deployment to ensure the final product exceeds expectations.
My Guiding Principles
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Crystal Clear Communication
Keeping you informed every step of the way, setting realistic expectations, and being readily available for questions or discussions. No jargon, just clarity.
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Creative Problem Solving
Finding innovative and elegant solutions to unique challenges, whether it's a complex coding issue or a tricky editing sequence.
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Commitment to Quality
Delivering high-quality, polished work that looks great, functions perfectly, and stands the test of time (and trends!).
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Client-Centric Approach
Your goals are my priority. I strive to understand your needs deeply and tailor solutions that genuinely add value to your project or business.
Beyond the Screen
While code and creativity keep me busy, here's a peek into what I enjoy when I'm not building digital experiences:
- Exploring hiking trails and convincing myself I enjoy cardio.
- Trying (and often failing) to master new recipes in the kitchen.
- Getting lost in a good book or documentary.
- Playing around with photography and capturing everyday moments.
Want to Learn More?
Find detailed information about my experience, skills, and projects in my resume.
Ready to Build Something Amazing?
Whether you have a fully-fleshed project idea or just want to explore possibilities, I'd love to connect and see how I can help bring your vision to life.